CU Anschutz Super Bowl

We partnered with The University of Colorado Anschutz Medical Campus to position the premier academic medical center as a national leader in health innovation. Our “Where Dreams Live” campaign launched with a regional Super Bowl commercial reaching millions in Colorado, then expanded through a collaboration with the Colorado Symphony encouraging audiences to “Never Dream Alone.”

Super Bowl TV

TV/OLV

Social

Results & Recognition

59 million campaign impressions.
176,00 additional website visits during the launch window.
93 million total impressions across Colorado and key markets.
7 million complete video views.

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