“We’re so glad you’re here. It’s nice to have some adults in the room.”
We got our name from the greatest compliment we’ve ever received.
Adults in the Room is a small creative collective of experienced, top-tier advertising freelancers led by Matt Dalin, a senior-level Creative Director and Art Director. He’s joined in the room by fellow Adults as your project demands, be it a sole writing partner or additional creative firepower in the form of more teams, design, and even production.
It took a lot more than just time for us to achieve Adult status in advertising. Honing our craft at big global agencies, in-house marketing departments and everything in between, we’ve already learned what works where, what doesn’t for whom, and in what channels.
We’ve tackled almost every advertising challenge there is thus far. Except yours.
Meet Just a few of the Adults below.
Matt Dalin
Ideas & Visuals
“No, Google, I did not mean ‘Matt Damon’. I come from an art direction background but love to write and thrive on getting my hands extremely dirty executing. Whether designing a single static social post or managing a global account, I deliver culturally resonant, award-winning work across all platforms.”
Jorge Murillo
Ideas & Writing
“What gets me out of bed each day, besides my cat’s breakfast demands, is the love of creating work that moves people. Throughout my career in both the General and Hispanic market I’ve made folks think, smile, laugh, cry, ugly cry, share, sometimes dance, and most importantly act. Se habla español.”
Eric Routenberg
Ideas & Writing
“I only have room here for about 43 words to sound professional, funny, strategic, smart, digitally savvy, insightful, leaderly, culturally connected & collaborative and that’s 26 already, so let’s wrap with dynamic keyword search terms like ‘award-winning,’ ‘platform agnostic’ and ‘multidisciplinary creative thinker.’”
Rogue Producer
Production & Execution
“We’re an independent, centralized advertising and content hub that partners with Adults in the Room when you need a full production department or a flexible fill-in. We’re one call away from Oscar-winning directors, content creators, cost-effective 3D animation studios, AI artists and prompt engineers.”
Dave Metcalf
Founding Contributor
“As tech gets tech-ier, data gets data-ier, and AI gets even more AI-ier, the only thing left will be big ideas. Ones that cut through the noise, connect emotionally, and resonate with real people. I’ve spent my career making that kind of work alongside some of the most talented people all over the world.”